Imarike yokupakisha yezithambiso ihlala iguquka, kunye neendlela ezintsha kunye nezinto ezintsha ezibumba indlela iimveliso zobuhle ezipakishwa ngayo kwaye zinikezelwe kubathengi.Jonga nje iimveliso ezitsha ezidweliswe kwiimarike ezisecaleni zokubonelela ngobuhle njenge-BeautySourcing.com, kunye nezigebenga ze-e-commerce ezifana ne-Alibaba.
Kwiminyaka ezayo, sinokulindela ukubona uninzi lweendlela eziphambili eziya kuba nefuthe elikhulu kwishishini lokupakisha izithambiso.Kweli nqaku, siza kuphonononga iindlela ezibumba ikamva loshishino lokupakisha izithambiso.
1. Ugxininiso olongezelelweyo lokuzinza
Enye yeendlela eziphambili ezibumba ikamva lokupakishwa kwezithambiso kukuhamba ukuya kuzinzo.Njengoko abathengi besiya beqaphela impembelelo yokusingqongileyo yokuthenga kwabo, bafuna iindlela zokupakisha ezilungele i-eco-friendly.
Oku kukhokelele ekwandeni kokusetyenziswa kwezinto ezibolayo kunye nezixhobo eziphinda zisetyenziswe kwiukupakishwa kwezithambiso.Iimveliso nazo ziqala ukugxila ekuyileni ukupakishwa okulula ukuphinda kusetyenziswe kunye nokuphumeza iinkqubo ezisebenzayo zokuvelisa ukunciphisa i-carbon footprint.
Ngoku baqalisa ukusebenzisa imathiriyeli efana ne-bamboo, iphepha, kunye nezinye izinto ezinokubola kwi-package yabo.Oku akuncedi kuphela ekunciphiseni unyawo lokusingqongileyo kodwa kwahlula uphawu kwimarike.
2. Ukunyuka kwe-minmalism
Omnye umkhwa onokuthi umise imarike yokupakisha yezithambiso kukukhula kokuthandwa koyilo oluncinci.Abathengi baya ngokuya befuna ukupakishwa okulula, okungaxutywanga ekulula ukukuqonda nokusetyenziswa.
Iibrendi ziphendula kulo mkhwa ngokwenza ukupakishwa okuthambileyo, okwanamhlanje, kwaye kulula ukuyifunda.Oku kuye kwabangela ukwanda kokusetyenziswa kwe-typography ecocekileyo, i-minimalistic kunye ne-palettes yombala elula kwi-cosmetic package.
Ukongeza, iibrendi ezininzi zikhetha indlela "encinci ingaphezulu", apho ukupakishwa kungekona nje ukuncinci kodwa kukhangeleka kwaye kuthandeka ngobuhle.Ngale ndlela, inokugqama kwimarike enabantu abaninzi.
3. Ukusetyenziswa okwandisiweyo kobuchwepheshe
Ukwenziwa kwedijithali kwimakethi yokupakishwa kwezithambiso yenye indlela eya kuba nefuthe elikhulu kwishishini kwiminyaka ezayo.
Ngokunyuka kwe-e-commerce kunye nemidiya yoluntu, abathengi abaninzi ngakumbi baphendukela kumajelo edijithali ukuphanda nokuthengaiimveliso zobuhle.Oku kukhokelele ekwandeni kokusetyenziswa kwetekhnoloji yedijithali efana nenyani eyongeziweyo kunye ne-virtual try-on kwi-cosmetic package.
Iimveliso nazo ziqala ukusebenzisa izixhobo zedijithali ezifana neekhowudi ze-QR kunye neethegi ze-NFC ukwenza ukupakishwa okusebenzisanayo kunokubonelela abathengi ngolwazi olongezelelweyo kunye namava.Oku kupakishwa kwedijithali akuboneleli nje ngamava okunxibelelana ngakumbi kumthengi kodwa kwakhona kuvumela iibrendi ukuba ziqokelele idatha eninzi kunye nokuqonda malunga nokukhethwa kwabathengi kunye nokuziphatha.
4. Ukwenza umntu
Ukunyuka kobuntu ngomnye umkhwa oya kubumba ikamva lokupakishwa kwezithambiso.Njengoko abathengi besiba nomdla ngakumbi kwiimveliso ezilungiselelwe iimfuno zabo kunye nezinto abazithandayo, iibrendi ziqala ukubonelela ngeendlela zokupakisha ezilungiselelwe ngakumbi.
Oku kubangele ukwanda kokusetyenziswa koshicilelo lwedijithali kunye nobunye ubuchwepheshe obuvumela iimpawu ukuba zenze ukupakishwa okunokwenziwa lula.Ukwenza umntu akwenzele ukuba umthengi azive ekhethekile kwaye exatyisiwe kodwa ikwanceda ekwakheni ukunyaniseka kwebrendi.
5. Ukupakishwa okungenamoya
Itekhnoloji yokupakisha engenamoya luhlobo lokupakisha olusebenzisa i-vacuum ukukhupha imveliso, kunokuba impompo yendabuko okanye i-dropper.Olu hlobo lokupakisha lunokuncedaukunciphisa inani lemveliso echithwayo, njengoko i-vacuum iqinisekisa ukuba yonke imveliso ingasetyenziswa ngaphambi kokuba ifune ukutshintshwa.Ukongezelela, ukupakishwa okungenamoya kunokunceda ukwandisa ubomi beshelufu yemveliso, njengoko ingabonakali emoyeni, enokubangela ukuba imveliso ihlaziywe ngokuhamba kwexesha.
5. Izikhongozeli ezinokuzaliswa kwakhona
Izikhongozeli ezinokuzaliswa kwakhona zezinye iindlela ezifumana ukuthandwa kwimarike yokupakisha yezithambiso.Ezi ntlobo zezikhongozeli zinokuzaliswa kwakhona amaxesha amaninzi, nto leyo enokunceda ukunciphisa ubungakanani benkunkuma eyenziwayo.
Izikhongozeli ezinokuzaliswa kwakhonakusenokungabizi kakhulu iindleko kubathengi ekuhambeni kwexesha, njengoko benokonga imali ngokuthenga izinto ezizaliswayo endaweni yokuthenga isikhongozeli esitsha qho xa imveliso iphelelwa.Ukongeza, izikhongozeli ezinokuzaliswa kwakhona zinokuba lukhetho oluzinzileyo kwiibhrendi, njengoko zinokunciphisa umthamo wokupakishwa osetyenziswayo kwaye zincede ukukhuthaza uqoqosho olujikelezayo.
Ixesha lokuposa: Mar-15-2023